Live communication digitally extended.
The interaction of presence and remoteness in everyday professional life will also establish itself as the "new normal" for events. This flexibility and the freedom to choose between analog and digital formats will provide existing and potential customers with more options and concrete added value when it comes to obtaining the information they need.
Our focus is therefore clearly on the user experience. In digital communication, we want to address your visitor - in presence or remoteness - optimally with his expectations: intuitively, vividly, informatively and emotionally.
Discover your added value with the Digital Brand Experience at KECK:
CONSULTATION. CONTENT. EXPERIENCE PRODUCTION.
Virtual Brand World
- Guided Tour
- Media interaction
- Live Chat
- Interactive product presentation
Hybrid Brand World
- Expert talk
- Live streaming
- Screen-based applications
- Interactive Installations
- Interactive Environments
- Interactive Architecture
INFORMATION INDEPENDENT OF TIME AND SPACE
KECK sets the stage for brands in space. It doesn't matter which room is involved - exhibition hall, event room, foyer, showroom or a digital room. The principle is always the same: Brands meet people.
Virtual brand worlds and events offer sales staff an additional opportunity to discuss new products, services and developments with customers in their own brand space. As with an event, the location must be prepared to suit the brand and the target. Virtual product presentations must also be communicated to the target group in digital encounters according to their quality and complexity.
Let us work together to develop the optimal discovery tour for your visitors. We are only satisfied when we succeed in telling a multidimensional, interactive story - in line with your brand strategy and your goals.
SUCCESSFUL TRANSFORMATION INTO ANALOG AND DIGITAL.
The key elements of face-to-face and online events merge into a new unity in hybrid brand events: personal and interactive elements in real spaces for visitors or in virtual spaces with online components for remote participants.
Based on your goals, requirements and budget, we create a concept, which elements should be staged virtually and which in reality with which measures. During the later implementation we like to start with the invitation to the event and end with its success control, where we check the achievement of the set goal. Here, too, we prefer to use our Digital Tools.
One thing is for sure: Hybrid events enable you to reach a wider audience and still achieve sustainable experiences for all participants.
Your advantages at a glance:
TARGETED - MEDIA STAGING OF BRANDS AND PRODUCTS.
What messages do you want to convey with your live marketing campaign? To achieve this, we delve into your participant: What does he/she want and what does he/she do? How can we achieve the desired visitor experience? The art of media staging is to harmonize both points of view. With the right space and communication concept, a pure presentation becomes the successful involvement of your target group. This creates not only communication, but real dialog.
Augmented and virtual reality are examples of how even explanation-intensive products can be staged in an exciting way. Ultimately, however, they are a means to an end and not must-haves. With the targeted use of media, KECK develops interactive brand worlds and product stagings that visitors enjoy experiencing.
So that your brand presence remains exciting and inspires time and again.