The annual Kitchen & Bath trade fair in Shanghai is the most frequently visited trade fair in China. The presentation of the Hansgrohe Group for its important appearance is based on the world's leading trading fair, ISH in Frankfurt – and one more thing links the two trade fair stands – the perfect interplay between KECK and Hansgrohe.
Design showcased with nature and tradition
KECK produced a total of 107 solid wooden cubes closed on five sides and each weighing 43 kg in China for the impressive façade – and naturally for re-use in the true spirit of nature and sustainability. In addition, six of the cubes were also backlit with integrated logos of Hansgrohe and Axor.
Thanks to the extended deadline for setting up, the intensive precision work began at 6:00 pm with a 24-hour shift in an exceptionally quiet trade fair hall.